Improvement of the field of marketing as one of the most important trends that are influencing the way current enterprises are managed


beginning phases of their development, is recommended to think about having an own department or at least specialist in the previously mentioned topic.
Another important factor related to development of the topic of marketing is that the most popular trends these days refer to development of the Internet and different pages such as for instance Facebook. These days then it is almost impossible to imagine development of a department in the above presented topic without using channels referred to the Web, which is thought to be one of the most important inventions in the history of mankind. As a result, we should also remember that it is recommended to be treated as the most crucial mean of communication with the customers.