GOST certification – why does this document play maybe the most crucial role in every expansion plan of any enterprise?
This proves that we should not forget that planning the expansion process plays the most influential role in making each expansion be successful. Moreover, exceptionally regards Russian market acquiring above mentioned certificate is obligatory, which has been proved on the example of different enterprises, which despite of great quality and attractive price of their goods have failed to capture satisfactory market share there (actually data on http://certificator.eu).
The reason why GOST Russia is such crucial is that this certificate is respected among wide range of various customers (gost r certificate). In addition, its importance is referred to the fact of loyalty of Russian clients, who generally prefer their local goods, no matter of their class and price. On the other side, product from abroad that would have obtained GOST certification is considerably more likely to make a significant career on this market that is at present thought to have great growth potential and be relatively dangerous as well thanks to the political reasons.
To conclude, we need to remember that there is a substantially improving probability that planning correctly our expansion on Russian market and analyzing such solutions like GOST Russia would be an important step towards achieving our target, which would be to make proper sales records and achieve high market share.