Due to such software a user is given with a chance to observe stats from his profile. Such opportunity is quite valuable, because we can gather information from complex data and obtain some useful recommendations that may develop the situation of our company. Another crucial solution in this topic is Internet monitoring , owing to which we can find out the status of various activities in the Internet. That’s the reason why, thanks to this kind solution we can for instance check the tendency regards the popularity of the website of our company. Knowledge in terms of numbers that describe inter alia how regularly our website has been visited or how many commodities have been sold with the via online shop, can be quite helpful in order to assess which departments require greater investments etc. Furthermore, in terms of Internet monitoring we should also keep in mind that despite the fact that this solution can give us much interesting knowledge, it is available in general in quite attractive price. As a result, if we would like to develop our situation in different fields, we need to increase our investments in for instance social media monitoring .
Due to knowledge obtained with the use of the above presented solutions miscellaneous decisions, also those of strategic importance, will be significantly less likely to be bad. Therefore, the probability of bad choices will be considerably minimized, which is one of the most common goals of contemporary corporations. Taking everything into consideration, if we would like to develop more solid grounds for existence on quite variable markets, we ought to take both of the above analyzed alternatives into consideration